So I’ve told you guys how to start a blog – but before you can really start monetizing your blog, you need to find your voice. Finding your blogging voice isn’t something that will happen overnight. It takes some time to figure out what exactly your niche is, who your audience is and how you best communicate through writing. I’ve been blogging since 2007 – and I can tell you that even when I started The Mommyhood Project at the start of 2012, it still took me a while to figure out how I wanted to present myself as the voice of this blog. Here are some key tips for finding your own voice through your writing.
Write what you love, love what you write. If you decide to write about something that you know absolutely nothing about – or about something that doesn’t spark a passion in your heart – it’s going to come across in your writing. When you write about something you’re passionate about, people will want to read your blog. Being able to generate a little cash on the side of that is a bonus: I know that it sounds like a cliche, but if you’re only blogging to try to make money, you’re really not attuned to how this industry works.
Interact with your audience. It’s a lot easier to write naturally when you interact with your audience – trust me, I know this one from experience! When you’re responding to people’s comments, @ replying on Twitter and posting interactive messages in your community (or the communities you participate in), you’ll start thinking about your audience every time you write a post. You’ll start asking yourself key questions that will help you write more effective and more widely read posts, like what will my readers think about this? How will it benefit them? Is it something that I would be interested in reading on someone else’s blog?
Write at least five times a week, no matter what. If you’re only blogging once every couple of weeks, that’s just fine! But realize that connecting with your blog and your audience on a regular basis is what’s going to propel your blog to success. Not everyone blogs for other people – so if you’re just blogging for yourself, this isn’t as important. But if you really want to create something that inspires people, you need to: a) get your blog in front of readers and b) be able to write in a consistent tone. Both of these things are only achieved by creating a lot of content that gets posted multiple times throughout each week. After you’ve spent three months consistently blogging like this, you’ll not only have developed a strong voice, you’ll find yourself with more and more readers every time you write!
So tell me: if you have a blog, what are your key tips for developing your voice as a writer?